So Ingrid of Cherry Tree Graphics and I are working on the Downtown Joey web site for my new boys’ clothing line. And I need a TERRIFIC TAG LINE…so help me out!
FIVE YARDS OF FABRIC TO WHOEVER COMES UP WITH THE BEST TAG LINE!!!
First let me tell you a little about who Downtown Joey is:
- He fights with his sister, but worships his mother
- He always stick ups for the smaller kid
- He is a pro video gamer
- He doesn’t go after the girl his buddy has already claimed
- He sweet talks the babysitter
- He loves Super Heroes and secretly aspires to be one
- He blushes when kissed in public
- He wishes his mother would let him dress in Star Wars’ t-shirts, but settles for pajamas instead.
- He doesn’t like to be wrong
- He goes up the playground slide backward
- He refuses to eat anything green
- He can wield a sword, light saber or nunchuk better than a Ninja
If I remember correctly, my old tag line was something like, “Uptown style for your Downtown Boy.” Not sure. But I’d really like to play up the Uptown/Downtown thing as we are based here in NYC…so we are naturally COOL…LOL! However, it can be anything that fits!
So let’s hear your ideas. You may submit as many tag lines as you’d like! Can’t wait to see what everyone comes up with!
With friendship,
Lisa
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First thing that pops in my head is Updown Cool for the Downtown crew. I’ll keep thinking though.
I don’t know that I’m good at this sort of thing, but how about…
“Downtown Joey…owns uptown style”
“Downtown Joey…hits the streets of uptown in style”
“Downtown Joey…takes over uptown”
I feel like a dork :p
Uptown class kicks it downtown style
or maybe that was supposed to be “Uptown class kickin’ it downtown style”
Downtown Joey…Uptown Style
Downtown Joey…for the Uptown Boy
Downtown Joey…on his way UPtown
Hi Lisa!
I’ve got no tagline suggestions, but want to congratulate you on your Downtown Joey line. It’s really fantastic! I’ve got daughters but my many friends with boys tell me how hard it is to find great boys clothing – and yours is all superb. Well done, and good luck!
Lara
How about –
Down town (up town?? Sorry I am from Australia and have no idea which way :P) Joey – Living life
Downtown Joey – It’s what the Uptown kids want to wear.
This is the only thing that I can think of:
Uptown style with a Downtown attitude
Downtown Joey, for Uptown attitude
Uptown Spirit = Downtown Groove
or
Uptown Apparel for the Downtown Spirit
or
Uptown Duds for the Downtown Spirit
or
Uptown Apparel for the boy with the Downtown Spirit
Okay — I know they sound similiar, but you get the idea. 🙂
Lots of Luck w/your new venture!!
All Boy, All the time!!
How about…
DOWNTOWN JOEY
-for urban adventures
-urban playwear
-urban adventure wear
Downtown Joey:
Uptown Classics with a Downtown Twist!
Downtown Joey: Think Outside of the Sandbox!
Downtown Joey: Uptown or Downtown; Dress the way he lives
Hi Lisa
Love the great clothes you are creating for boys….
How about….
“Uptown or Downtown, Joey Plays Here”
“A MAN amongst boys!”
My man amongst boys uses his light-saber to cut off my amrs at the driving range all the time (golfing…).
🙂
Great ones so far! Keep them coming!
With friendship,
Lisa
Downtown Joey – uptown w00p !
(w zero zero p – gamer slang for resounding joy as in a good accomplishment)
Downtown Joey – Neva generic !
I love love love the pockets on those pants
practical + style = they pown
Oooo fun!
Downtown Joey…
-Real Style for Real Boys
-Knows Uptown Style
-Where Uptown Fashion is Fun!
-Where Uptown Fashion is Found!
-Not Your Grandpa’s Uptown Style
-Jumping with Uptown Style
-Fights Fashion Faux Pas with Uptown Style
-Big Style for Little Boys
-Big Style for Uptown Boys
-Fighting for Fashion Freedom and Fantastic Fun!
Hmmm…
Downtown Joey… For Uptown Joes
Downtown Joey… Kickin’ It Uptown
Downtown Joey… Boy Style
Downtown Joey… City Style
Downtown Joey… City Wear
Downtown Joey… Boy Wear
Downtown Joey… Boys Will Be Joes
Downtown Joey… Boys Will Be…
Downtown Joey…where uptown meets playground
I’m so bad at this, but here’s mine:
-wear ’em uptown-
or better yet,
-wear ’em-
:o)
I have nothing to add, but I vote for Jen’s: Downtown Joey -what the Uptown kids want to wear. You might also shorten it further, leaving out the “want to”.
-uptown wear downtown stare
-wear uptown meets downtown
-wear up meets down
-uptown vs downtown
-just like me
-to the max
-up & down town (print “up” upside down)
“Downtown Joey…No ordinary Joe”
I’ll try my hand at this.
“Downtown Joey – in Uptown Flash”
hehe.
Ironically, I’m the only person in my office without a marketing background, but here goes…
Downtown Joey – Uptown Style, Downtown Tough
Who’s Your Downtown Joey? (or Where’s Your Downtown Joey) – with emphasis on “your”
Head Uptown with Downtown Joey
Flaunt your uptown style – Downtown Joey
Downtown Joey – Not your average Joe (sorry, I couldn’t resist!)
Downtown Joey – Clothes for your uptown guy
Downtown Joey – Who Dresses You?
Downtown Joey – What’s in your closet?
Uptown Attitude – Downtown Joey
Uptown Style – Downtown Joey
Downtown Joey – Uptown or downtown, it fits
Downtown Joey – Uptown fashion with a downtown attitude
Ok, I’m going back to work now… lol
Here is my “two cents worth”
-Downtown Joey Built Ready for Everyday
-Downtown Joey Built ready for Play
thanks
How about these…
NYC Joey
Jammin’ Joey
Joey Uptown, Joey Downtown
Not Your Ordinary Boy
Joey New York
Uptown/Downtown Kid
CONGRATS ON THE LINE ,ITS ALWAYS SO HARD TO FIND COOL STUFF FOR BOYS THAT THEY WILL ACTUALLY WEAR!
URBAN WAR
URBAN CAMOUFLAGE
KIDS WEAR FOR EVERYTHING BOYS ARE MADE OF:)
URBAN JUNGLE
CITY KIDS
KIDS SLICKS
oh you girls are great! Keep up coming!
I need to make a decision this week as we can’t finish my website header until I do…LOL!
With friendship,
Lisa
I shall tell you my ideas in PRIVATE ……so we could laugh , and not offend anybody in the process 🙂
Sue
I am opening a Children’s Boutique in the Virgin Islands. I was researching a tag line and came across this. Would LOVE to carry some of your line. GREAT BOYS STUFF !!! please email me when you get a chance
thanks girls! You all came up with some great taglines…however, I’m still undecided!
Anyone else?
With friendship,
Lisa
Updown Kid with an Downtown Heart!
edit grammar: Uptown kid with *a* Downtown heart! 🙂 sorry, I’m a freak